Client Stories

A selection of businesses I’ve worked with, the challenges we faced, and how we approached them.

Element Air

Heat pumps and air conditioning — Rotorua & Taupō

How better performance made increasing the budget an easier decision.

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Mortgages and finance — Nationwide

Why we started with Performance Max instead of the more obvious Search Ads option.

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Physiotherapy and sports medicine — Nationwide

Managing local search intent carefully across multiple clinic locations.

Residential renovations — Auckland

Separating genuine enquiries from lower-value conversion activity in a complex Google Ads account.

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